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	<title>Comments on: How the placebo effect goes beyond medicine</title>
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	<link>http://www.popeconomics.com/2010/04/27/how-the-placebo-effect-goes-beyond-medicine/</link>
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		<title>By: Ronald</title>
		<link>http://www.popeconomics.com/2010/04/27/how-the-placebo-effect-goes-beyond-medicine/comment-page-1/#comment-1841</link>
		<dc:creator>Ronald</dc:creator>
		<pubDate>Mon, 21 Mar 2011 22:04:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.popeconomics.com/?p=1012#comment-1841</guid>
		<description>If you wonna find out more about the placebo effect, watch the movies (and audio presentations) of Dr. Bruce Lipton (writer of &#039;The biology of Belief&#039;), for instants, on youtube... I know for years that the conventional theory on disease is wrong and this doctor has proof for it. Of course conventional medicine won&#039;t know about it, because it would mean that the medical industry would go bankrupt. The placebo effect explains why people get &#039;cured&#039; of cancer, etc., by natural means (alternative therapies)...</description>
		<content:encoded><![CDATA[<p>If you wonna find out more about the placebo effect, watch the movies (and audio presentations) of Dr. Bruce Lipton (writer of &#8216;The biology of Belief&#8217;), for instants, on youtube&#8230; I know for years that the conventional theory on disease is wrong and this doctor has proof for it. Of course conventional medicine won&#8217;t know about it, because it would mean that the medical industry would go bankrupt. The placebo effect explains why people get &#8216;cured&#8217; of cancer, etc., by natural means (alternative therapies)&#8230;</p>
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		<title>By: Chris</title>
		<link>http://www.popeconomics.com/2010/04/27/how-the-placebo-effect-goes-beyond-medicine/comment-page-1/#comment-964</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Thu, 16 Sep 2010 02:39:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.popeconomics.com/?p=1012#comment-964</guid>
		<description>I was just wondering about this tonight, and when googling found your post. Very well written. However, one thing I would note is that perceptions should always exceed expectations when it comes to a customer believing they&#039;ve gotten a good value. So there is a limit to how much you can stress something is &quot;farm fresh&quot; or rather, amazingly powerful, before it diminishes the perception of the good or service by setting the bar too high. 

The placebo effect is probably seen more through the idea that we are wealthy on paper when in fact we&#039;re not. The idea that our homes were banks that we could tap into through re-financing, when in fact the value of our homes were based on the market, and when the public woke up and realized what true value was, the paper wealth was eroded and homeowners found themselves underwater on their loans. 

We&#039;ve seen the placebo effect--it was done by Alan Greenspan throughout his 18.5 years. When he spoke, the market jumped based on minor inflections in what he said. Now we&#039;ve gotten wise and Ben Bernanke can&#039;t seem to make anyone feel reassured, only more concerned. 

But that&#039;s just my own two cents. :) Still, great article!</description>
		<content:encoded><![CDATA[<p>I was just wondering about this tonight, and when googling found your post. Very well written. However, one thing I would note is that perceptions should always exceed expectations when it comes to a customer believing they&#8217;ve gotten a good value. So there is a limit to how much you can stress something is &#8220;farm fresh&#8221; or rather, amazingly powerful, before it diminishes the perception of the good or service by setting the bar too high. </p>
<p>The placebo effect is probably seen more through the idea that we are wealthy on paper when in fact we&#8217;re not. The idea that our homes were banks that we could tap into through re-financing, when in fact the value of our homes were based on the market, and when the public woke up and realized what true value was, the paper wealth was eroded and homeowners found themselves underwater on their loans. </p>
<p>We&#8217;ve seen the placebo effect&#8211;it was done by Alan Greenspan throughout his 18.5 years. When he spoke, the market jumped based on minor inflections in what he said. Now we&#8217;ve gotten wise and Ben Bernanke can&#8217;t seem to make anyone feel reassured, only more concerned. </p>
<p>But that&#8217;s just my own two cents. <img src='http://www.popeconomics.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  Still, great article!</p>
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		<title>By: Broke by Choice</title>
		<link>http://www.popeconomics.com/2010/04/27/how-the-placebo-effect-goes-beyond-medicine/comment-page-1/#comment-299</link>
		<dc:creator>Broke by Choice</dc:creator>
		<pubDate>Mon, 03 May 2010 16:28:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.popeconomics.com/?p=1012#comment-299</guid>
		<description>People believe what they want. I am a fan of store brands for many items in my home and my friends like to give me a hard time about it. To hush them up I purchase the name brand the first time, then I refill with the store brand. They are none the wiser and they no longer give me a hard time. This isn&#039;t a new concept, parents do this to their kids all the time.</description>
		<content:encoded><![CDATA[<p>People believe what they want. I am a fan of store brands for many items in my home and my friends like to give me a hard time about it. To hush them up I purchase the name brand the first time, then I refill with the store brand. They are none the wiser and they no longer give me a hard time. This isn&#8217;t a new concept, parents do this to their kids all the time.</p>
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		<title>By: Carnival of Personal Finance: Piggy Bank</title>
		<link>http://www.popeconomics.com/2010/04/27/how-the-placebo-effect-goes-beyond-medicine/comment-page-1/#comment-296</link>
		<dc:creator>Carnival of Personal Finance: Piggy Bank</dc:creator>
		<pubDate>Mon, 03 May 2010 04:50:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.popeconomics.com/?p=1012#comment-296</guid>
		<description>[...] a home [Millionaire Mommy Next Door], substitution effect and income [Don&#039;t Quit Your Day Job], and placebo effect beyond medicine [Pop Economics], to the best value of paper towel brand [Len Penzo] and unexpected expense of nice [...]</description>
		<content:encoded><![CDATA[<p>[...] a home [Millionaire Mommy Next Door], substitution effect and income [Don&#39;t Quit Your Day Job], and placebo effect beyond medicine [Pop Economics], to the best value of paper towel brand [Len Penzo] and unexpected expense of nice [...]</p>
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		<title>By: Darin</title>
		<link>http://www.popeconomics.com/2010/04/27/how-the-placebo-effect-goes-beyond-medicine/comment-page-1/#comment-295</link>
		<dc:creator>Darin</dc:creator>
		<pubDate>Sat, 01 May 2010 15:25:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.popeconomics.com/?p=1012#comment-295</guid>
		<description>I like the way you pulled this information together.  I&#039;ve been intending to write about several books that cover topics like this (Predictably Irrational, How We Decide, The Paradox of Choice, Nudge...), but it seems they all are covering the same research.  A topic-oriented approach like this one is probably better.

The point about governmental policy and placebos is particularly disturbing.  My son keeps getting his dander up about how &quot;stupid&quot; some current policies are.  I have to keep reminding him that stupid is probably not the right word.  If you assume that the STATED goal of a policy (like the bailout or health care reform) is the REAL goal, then yes, they might be stupid.  If you assume that the actual goal of the policy makers is something else, then perhaps not.

A do-nothing placebo policy designed to assuage our fear is one thing, but a do-something-else policy with results masked (or created) by the placebo effect and slipped in through the chinks of our national fear is something else entirely.</description>
		<content:encoded><![CDATA[<p>I like the way you pulled this information together.  I&#8217;ve been intending to write about several books that cover topics like this (Predictably Irrational, How We Decide, The Paradox of Choice, Nudge&#8230;), but it seems they all are covering the same research.  A topic-oriented approach like this one is probably better.</p>
<p>The point about governmental policy and placebos is particularly disturbing.  My son keeps getting his dander up about how &#8220;stupid&#8221; some current policies are.  I have to keep reminding him that stupid is probably not the right word.  If you assume that the STATED goal of a policy (like the bailout or health care reform) is the REAL goal, then yes, they might be stupid.  If you assume that the actual goal of the policy makers is something else, then perhaps not.</p>
<p>A do-nothing placebo policy designed to assuage our fear is one thing, but a do-something-else policy with results masked (or created) by the placebo effect and slipped in through the chinks of our national fear is something else entirely.</p>
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		<title>By: K Smith</title>
		<link>http://www.popeconomics.com/2010/04/27/how-the-placebo-effect-goes-beyond-medicine/comment-page-1/#comment-294</link>
		<dc:creator>K Smith</dc:creator>
		<pubDate>Wed, 28 Apr 2010 21:13:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.popeconomics.com/?p=1012#comment-294</guid>
		<description>Placebo policies are not new. They have been around for decades.

The old standbys are monetary policy and fiscal  policy.  But they are losing their effectiveness  as placebos because more and more of the public recognize them for what they are - fancy words for fraud and theft.

The challenge is coming up with new ones. The latest? 

&quot;Deficits add to...savings.&quot; Warren Mosler, President - Valance Co.

&quot;All we owe China is a bank statement. &quot; Marshall Auerback, Senior Fellow - Roosevelt Institute and Warren Mosler, President - Valance Co.

&quot;Selling government bonds... is mistakenly called borrowing.&quot;  Yeva Nersisyan, Doctoral candidate in economics - University of Missouri

&quot;Banks can lend essentially without limit.&quot; Stephanie Kelton, Associate Professor - University of Missouri

&quot;(G)overnment debt -- Treasury securities -- are nothing more than savings accounts.&quot;   and  &quot;Interest on the debt is not ... an obstacle to increased federal spending.” Randall Wray, Professor of Economics - University of Missouri

When those who are considered to be economic experts say savings is the same as debt, deficits add to savings, we don&#039;t owe money to China, bonds are not debt instruments, banks can engage in limitless lending, and our government can spend without regard to market rates, it&#039;s time for new experts.

Or better snake oil salesmen.</description>
		<content:encoded><![CDATA[<p>Placebo policies are not new. They have been around for decades.</p>
<p>The old standbys are monetary policy and fiscal  policy.  But they are losing their effectiveness  as placebos because more and more of the public recognize them for what they are &#8211; fancy words for fraud and theft.</p>
<p>The challenge is coming up with new ones. The latest? </p>
<p>&#8220;Deficits add to&#8230;savings.&#8221; Warren Mosler, President &#8211; Valance Co.</p>
<p>&#8220;All we owe China is a bank statement. &#8221; Marshall Auerback, Senior Fellow &#8211; Roosevelt Institute and Warren Mosler, President &#8211; Valance Co.</p>
<p>&#8220;Selling government bonds&#8230; is mistakenly called borrowing.&#8221;  Yeva Nersisyan, Doctoral candidate in economics &#8211; University of Missouri</p>
<p>&#8220;Banks can lend essentially without limit.&#8221; Stephanie Kelton, Associate Professor &#8211; University of Missouri</p>
<p>&#8220;(G)overnment debt &#8212; Treasury securities &#8212; are nothing more than savings accounts.&#8221;   and  &#8220;Interest on the debt is not &#8230; an obstacle to increased federal spending.” Randall Wray, Professor of Economics &#8211; University of Missouri</p>
<p>When those who are considered to be economic experts say savings is the same as debt, deficits add to savings, we don&#8217;t owe money to China, bonds are not debt instruments, banks can engage in limitless lending, and our government can spend without regard to market rates, it&#8217;s time for new experts.</p>
<p>Or better snake oil salesmen.</p>
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		<title>By: Rob Bennett</title>
		<link>http://www.popeconomics.com/2010/04/27/how-the-placebo-effect-goes-beyond-medicine/comment-page-1/#comment-292</link>
		<dc:creator>Rob Bennett</dc:creator>
		<pubDate>Tue, 27 Apr 2010 18:50:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.popeconomics.com/?p=1012#comment-292</guid>
		<description>I read an amazing article a few months ago about a researcher who has shown that the entire effect of anti-depressants can be explained through the Placebo effect. This guy&#039;s research has been hushed up. People tell him that he is mean because the reality is that the people who take the anti-depressants really do get relief. Who is he to come along with his research and deny them that? 

Rob</description>
		<content:encoded><![CDATA[<p>I read an amazing article a few months ago about a researcher who has shown that the entire effect of anti-depressants can be explained through the Placebo effect. This guy&#8217;s research has been hushed up. People tell him that he is mean because the reality is that the people who take the anti-depressants really do get relief. Who is he to come along with his research and deny them that? </p>
<p>Rob</p>
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		<title>By: Chelsea</title>
		<link>http://www.popeconomics.com/2010/04/27/how-the-placebo-effect-goes-beyond-medicine/comment-page-1/#comment-291</link>
		<dc:creator>Chelsea</dc:creator>
		<pubDate>Tue, 27 Apr 2010 14:10:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.popeconomics.com/?p=1012#comment-291</guid>
		<description>This is quite a tangent, but another &quot;placebo effect&quot; strategy at Trader Joe&#039;s is that the cashier (at least at my store) ALWAYS comments on how good one of the items in your cart is.  And sometimes they mention that the organic version is even better.  It&#039;s friendly service, sure, but it probably has a similar impact.</description>
		<content:encoded><![CDATA[<p>This is quite a tangent, but another &#8220;placebo effect&#8221; strategy at Trader Joe&#8217;s is that the cashier (at least at my store) ALWAYS comments on how good one of the items in your cart is.  And sometimes they mention that the organic version is even better.  It&#8217;s friendly service, sure, but it probably has a similar impact.</p>
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